Euphemisms

Every industry has its own unique nomenclature quirks, and automotive is no exception. My absolute favorite is the non-sensical drive to continue to try and re-badge Used cars as Pre-Owned.You get so used to hearing specific terms in your everyday workings that you...

The march toward electrification continues…

Totally disparate news items, but telling nonetheless.Volvo just reported their best sales results ever in May, with their electric Recharge models representing almost 21% of total Volvo Cars USA sales. It’s no coincidence that Volvo has had 12 consecutive months of...

Digital Retail Trends

During my mandatory weekly Zoom meetings/trainings/seminars/sessions, recently heard some noticeable stats: Online sales account for 14% of all retail sales.I thought it would be much higher. Think of the potential for online sales with 86% of the market left to...

Watch Where You Look

Was poking around the internet today and on cars.com I came across a page that purported to be official home for one of our stores. The trouble is that we don’t pay for cars.com at that store, and the page was riddled with errors. Wrong stores hours, old phone...

Rate Us, Not the Rating Site

Another quirk of our unique automobile business is the preponderance of sites which seek to serve as a storehouse for opinions about us. Whether you like us or have a beef with us, there is no shortage of places where you can offer an opinion: Google, Facebook, Yelp...

What Lies Ahead?

As our state slowly opens back up from the Corona shutdown, so much lies unanswered. Our stores at Village are now fully open with a plethora of safety protocols in place, but are those protocols temporary or permanent? In other words, is this the new normal? So much...