by Phil Jackson | May 29, 2019
An interesting thing to note about dealership websites is that many dealers have very little ultimate control over their sites. Most businesses (hopefully) decide on the need for a website, go out and find a vendor, and then create an interesting and pertinent website...
by Phil Jackson | May 8, 2019
Are kids truly fascinated by cars anymore? Way back when I was a teenager, everyone wanted an IROC-Z or a Trans Am or a Mustang. Maybe a few kids in the school actually drove them, but we talked about them and ogled them when they roared by. These days, kids are too...
by Phil Jackson | Apr 2, 2019
With the shuttering of 128 Volvo, you no longer can buy a Volvo , get your Volvo serviced, or purchase any Volvo genuine parts at 614 North Ave in Wakefield. It’s the end of an era. Volvo was always an outlier when it came to small, local ownership of their...
by Phil Jackson | Mar 7, 2019
What a dealer owns in their inventory – the amount and quality of the vehicles they own in order to resell – is the most important driver of their marketing and advertising efforts. Cars drive clicks and eventual buyers. Dealers should be doing everything...
by Phil Jackson | Feb 13, 2019
Been driving a Volvo hybrid for about 3 months now – here are the initial impressions: I average over 100 mpg. Granted I drive mostly local roads, but that is fantastic. I used to care more about how fast I got somewhere – now I’m satisfied watching...
by Phil Jackson | Feb 8, 2019
All of the talk about Tesla revolves around a few topics: they are burning through money – building cars is hard – that’s why it has been many decades since a new car company came about. They will flame out. they are damn cool, I want one. they are...
